Surface Architecture & Design

When we began, Surface Architecture's digital presence was active but inconsistent, with limited measurable reach and minimal search visibility. Over a 1 year span, we implemented structured content strategy, consistent publishing cadence, and platform-specific optimization resulting in substantial growth in impressions, engagement, and search-driven discovery.

Location

Chattanooga, TN

Scope

Social Media Content + Strategy

Focus

Brand consistency, experience, visibility

The goal was to build a social media presence that captured Surface Architecture & Design's aesthetic sensibility while driving clear, exponential growth in their audience over the course of a year.

Content that drove growth

Architecture is a visual discipline, so we built Surface’s content around the work itself: finished spaces, projects taking shape, and Mike Bridges walking viewers through each one on camera. A steady publishing rhythm turned an occasional feed into a living portfolio that people returned to. Over twelve months, that consistency translated into the growth below.

+1361%

Engagement Growth

+2299%

Reach Growth

+2936%

Impression Growth